DieselDrive Magazine

With the latest A6, Audi has upped the ante in their efforts to dethrone BMW and Mercedes-Benz as the king of the mid-size luxury saloon and have, to a large extent, managed to succeed in their efforts. I was very impressed with the A6 when it was launched last year and predicted that the A6 [...]

  If I were to ask you which models are the top three sellers in the Audi line-up, you would be correct in saying A3 and A4. But would your guess have included the A6…as the second-best seller behind the A4? Probably not, but it’s a completely understandable mistake to make when looking at the [...]

There is nothing more liberating than a blank piece of paper, Audi said when they launched the A7 Sportback in March this year. For the most creative people, being put in such a situation might very well be an opportunity to create something without any limitations, but for many a designer, it’s also an extremely [...]

The A8 is probably Audi’s most subdued design effort in recent years, yet it manages to bring a great balance to segment when parked next to the merely elegant S Class and aggressive 7 Series. It’s got a hunkered down stance, visually enhanced by the gigantic, sporty alloy wheels, which also draws a lot of [...]

Major announcements by motoring manufacturers of impending world domination are nothing new in my line of work, but I am constantly amazed at just how rapidly – and in most cases convincingly – Audi has set about the task of becoming the world’s leading manufacturer of premium vehicles. In a style that has become a [...]

When the replacement for Audi’s beloved 80-series was launched late in 1994, BMW’s ever-popular 3-series – in its 3rd generation already – ruled the roost in what’s today known as the premium compact segment. Mercedes-Benz’s 190-succeding C-class had at that time only been on the market for two years but had not succeeded entirely in [...]

It’s not everyday that the words ‘performance’ and ‘diesel’ are used in the same sentence as for many people, the mere concept is a bit of an oxymoron. Yet after weeks and months of patient waiting and courteous reminders, I could hardly contain my excitement at the opportunity of testing Audi’s Q7 V12 TDI. Considering [...]